Have you noticed that there have been more and more exclamations about the difficulty of finding a job recently?
The Internet industry, which once represented China’s rapid economic development, has made a series of large-scale layoffs in the past few months. The head companies in better condition have also started to freeze their recruitment quota this year and spend the winter cautiously.
As for companies in traditional industries, most of them are thankful that they can pay their salaries on time. As for promotions and raises? It doesn’t exist.
In a word, no one can rest easy in the economic crisis. Everyone began to tread on thin ice, trembling with fear.
But I said, this is a false proposition.
Because the ability and effort of most people are far from being affected by the ” economic crisis”.
On the contrary, those who have no core competitiveness and have long been on the edge of the industry or the company’s business will be laid off regardless of the economic crisis. The economic crisis only accelerated the process.
Who is really affected by the economic crisis? People with high salaries but no work.
Don’t be surprised, why do you think such people still exist? In fact, there are too many such people, just you don’t know.
Take Internet companies for example. In the past few years, when the start-up tide was very hot, a large number of companies got huge financing and began to dig up people at great cost.
Because of the need of business expansion, many companies did not carefully carry out the back tone when recruiting. As long as they saw that the candidates had the halo blessing of large companies and well-known projects alongside them, whether true or false, they would dig them up first.
HR also neglected so many KPI’s in order to complete the recruitment.
The most exaggerative example I have ever heard is an engineer who worked in Ali for less than 3 years and turned into CTO of a startup company.
The equity bonus is soft, but even a simple product logic problem cannot be seen. The people below him are busy with their pants every day, but they are sitting in Gao Da’s office playing games.
This kind of person is called a well-paid imbecile who can do superficial things. He is best at bragging and not good at doing practical things. But at that time the whole industry was thriving, leaving them a large living space.
But now the environment has changed. The tide receded, and the first to show their true colors were the naked swimmers who were paid high salaries but could not produce value.
In the past, the economic situation was very good, so long as they could write a report and brag, they could enjoy it. Now is the time to fight for the truth. No two brush companies can feed you for nothing.
When I write here, I think of the lyrics from the recent New Oriental Conference:
” I worked so hard that I might as well write PPT in the end.”
Sorry, this is not the case now. If writing PPT can’t bring real business growth to the company, it is useless to write PPT well.
Looking back, if you are not a well-paid and low-income person, you really need not worry about the great impact of the economic crisis on you. Instead, you should take the time to stop and think about a few points:
First, what is my core competitiveness?
A lot of chicken soup for the workplace likes to write this, but none of them can make it clear.
Core competitiveness has three important characteristics.
The first is scarcity. To put it in plain English, people have nothing but their own, and people have their own advantages. If you want to stand out in the competition, you cannot do the same as others.
This scarcity is reflected in many aspects. For example, intelligence is scarce, and your insight into the industry far exceeds that of your colleagues and even peers.
Another example is that efficiency is scarce, and you can spend half a day doing the work that people need to finish in two days. Another example is the scarcity of resources. To do a project, you need to use many resources to support it, and you can do it all.
In a word, find your unique thing that is decisive for your work, and this is your scarcity.
The second characteristic of core competitiveness is cross – border. Special abilities should be developed in the direction of compound abilities.
The more things you know, the more risks you actually spread. When you can’t play in a field, you can turn around immediately.
I have a friend who is like this. Originally, he did strategy analysis in 4A advertising company as I did, but he later found that strategy is useless if it is not implemented properly.
So he not only focused on the strategy, but also focused on a series of work in the later stage of the strategy, including tracking project progress, planning resource allocation, docking customers, etc.
Unconsciously, he played a whole set of work processes in the industry, so that when he looked at the problem later, he no longer just looked at it from the perspective of ” strategy consultation”.
But more is the combination of customer service, creative execution, project management and other multi-angle composite role to look at.
This has actually become his core competitiveness. Compared with the role of any single position, he has more abundant ideas and opinions.
This also makes him a rare species in the talent market. Even in the economic crisis, companies still rob him.
The third characteristic of core competitiveness is iteration. Your ability can change with the passage of time. It must be able to adapt to the environment and update itself.
Many people think that as long as their professional abilities are well developed, they can rest easy. This is a wrong idea.
In today’s society, the only constant is change itself. If your professional ability cannot evolve along with changes in the environment, it will definitely be eliminated in the future.
There are countless such cases around me.
Some people ate more than ten years old books in the company with their skills. As a result, the situation has changed dramatically in recent years. Internet companies and consulting companies have invaded the industry and various new media platforms are booming.
In the past, the working mode, thinking method and creative production process were all useless, but these people were unwilling to evolve and change, and finally they could only be laid off one by one.
Unfortunately, it is really a pity that people who were originally talented have become outdated because they do not want to learn.
These are the three characteristics of core competitiveness, which in turn correspond to the upgrading process of capabilities.
” Scarcity” is a single-point capability, ” Cross – border” is to connect points into lines, and the last ” iteration” adds the concept of time, which is formed by lines into planes. If you understand this problem clearly, you can use it regardless of whether he has an economic crisis or not.
Having finished the core competitiveness, let’s talk about job – hopping. Then continue to think:
Second, the economic crisis, job-hopping is really the only choice?
My answer is capital NO, please remember the following sentence:
Whether it is an economic crisis or not, job-hopping is by no means an escape from reality, but a ladder on the way to growth.
What can you do if you temporarily avoid the layoffs?
Not secretly interviewing for a new job all day long, but thinking about what new opportunities I can explore in this company.
A company’s survival is always based on business growth.
When layoffs occur, don’t panic whether it will fall on you one day, but analyze whether the layoffs will bring you some new growth opportunities.
For example, those who do not work with high salaries have been taken away by a wave of people, so is there a lot of demand for business in this department?
Although manpower is reduced, business needs will not be reduced. If you can bring up the performance of this department, how can the company cut you off?
Another example is the practical employees who have been pressed by all kinds of directors and managers in the company in the past to get ahead. After layoffs, they all pack up and leave. Do you have a chance to go up?
As the saying goes, arsenic in a is honey in b. There is no absolute good or bad in this world, it all depends on whether your role can adapt to the current situation.
If you are unfortunately laid off by the company, what can you do?
In addition to actively submitting resumes for interviews, you should spend more time studying. What to learn? Learn the knowledge, skills and vision that you neglected because of your busy work in the past.
For example, professional employees should learn more management knowledge to make up for the lack of team leadership.
R & D employees should learn more marketing skills to understand the behavioral preferences of front-end users instead of focusing on their own activities.
Management employees should communicate with experts in other industries and learn from others’ practice of keeping pace with the times. Perhaps they can be grafted into their own fields.
You see, these all correspond to the three characteristics of the core competitiveness I mentioned earlier. In the past, you didn’t have time to study, now don’t make excuses.
If you don’t have zero savings, the family will cut off cooking as soon as you cut off staff ( I really can’t do anything about zero savings, it’s a matter of financial thinking ).
Then this time is your precious period of self – improvement. There is no shame in lying down on salary and trying to be courageous. It is the ability to flex one’s muscles that makes a general.
To sum up, whether it is an economic crisis or not, job-hopping should take personal growth as its core purpose, rather than an expedient measure to escape from reality.
Instead of being brainwashed by articles selling anxiety every day, it is better to calm down and plan your next life well.
Crises happen every year. The difference is that most people only see ” danger” and a few people see ” opportunity”.
Experience carefully and ponder slowly.