Alban Michel, the famous French publisher of the 20th century

  Small, muscular, with a round face, piercing, sly eyes, a full beard, often with a cigarette in his mouth, a bowler hat, and a cane in his hand, this is Alban Michelle (1873-1943). Mr. Michel (as he was called) took care of everything, from reviewing manuscripts to managing staff, and he saw the publishing house as a human body, taking care of everything. Michelle is also a foodie, but she shuns social events. Michelle is very fond of hunting, which is his only hobby besides publishing. Michelle once said, “I love my author like my family.” Many authors such as Dorjeles, Benoit, Calco, Romain Rolland, etc. maintain a good relationship with Michel. And they also brought many honors to Michelle.
  Bookstore Started
  Due to financial difficulties in his family, after graduating from high school, Michelle went to Paris alone and worked as a clerk in a bookstore opened by Flamarion’s partner Auguste Vaillant. Michel worked first in the Corridor bookstore of the Odeon Theatre, then as a clerk in the Via Italia bookstore, and in 1897 was appointed branch manager of the Opera Road bookstore.
  Michele decides to start a bookstore on her own after an offer to Flamarion and Wayan to partner with their bookstore is rejected. In March 1902, Michel officially opened his bookshop at 59 Rue Mathilin in Paris. Meanwhile, Michele and Adolphe Forjo co-founded a bookstore in Bordeaux.
  While running a bookstore, Michelle had the idea of ​​switching careers as a publisher. In 1902, he asked the novelist Félicien Chansor to write a trilogy of famous people. The trilogy became Alban Michel’s first set of books published under the publisher’s name. Michelle’s second book, The Ambitioner, was an immediate success thanks to a lot of publicity. In November 1902, Mitchell announced that 43,000 copies of The Careerist had been printed.
  In 1903, Michel published The Rough Appearance by journalist Paul Brullard. In 1904, Augustine Cabanes’ “The Adventure of History” was published. Cabanes went on to become one of Michele’s most prolific writers. Michel then published a book by Henri Gautier-Villar. The book was serialized in newspapers, which led to a lawsuit. However, Michelle found that the lawsuit served as advertising, making the book a hit.
  At the same time, Michele bought the rights to Kutlina’s manuscript from his former boss, Ernest Flamarion. Kutlina’s work was published as a series of 30 centimes each, a total of 24 books. Alban Michel continued his successful experience and bought the rights to the manuscripts of Eugène Hugh and Hector Marlowe from Flamarion, a total of 114 titles. Michelle paid the royalties with money orders. It was a dangerous bet, but he succeeded. It seems that there is no need to teach Alban Michel the secrets of publishing, “as long as you can sell books, any book can be sold” became Michel’s motto.   Mitchell also declared, “In order to meet the public’s demand for books, it
is best for publishers to work in retail bookstores for a period of time. My secret to success is to work in retail bookstores for 10 years.”
However, he still prefers to publish books.
  In 1906, Michelle’s 3-year-old son died unfortunately, and soon, his wife suffered from tuberculosis. Michelle decided to take care of his wife by selling the Alban Michelle Bookstore and partnering with university professor George Searle to buy the stocks of struggling textbook publisher Paul Parklow.
  In January 1907, Michelle and George partnered to open the World Bookstore. The bookstore went bankrupt in April 1908. However, three months before the bookstore closed, Michel published the book that made him famous in the French publishing world, Inferno. Inferno is the first novel written by Henry Babis. “Hell” was published in a total of 250,000 copies, causing a sensation in the publishing industry.
  In 1910, Michelle continued to publish works by successful authors and pioneered Parklow’s textbook publishing inventory. At the same time, Michelle began publishing history books, popular science books, and even some practical guides, such as Lawyer Advice. The Lawyer’s Advice has sold nearly 100,000 copies. Later, Michelle founded the “Funny Good Period” weekly magazine for teenage readers. Funny Good Period is an elegant teen magazine, the first issue of which was given away for free at newsstands, with more than 2 million copies in circulation. After that, it sold 100,000 copies a week and became one of the favorite magazines of teenagers at the time. A journalist under the pseudonym Arno Gallopan published a famous thriller in the magazine.
  After the outbreak of the First World War, although Alban Michel was 41 years old, he was drafted into the infantry regiment of Clerceau in eastern France. After returning to Paris, Michel bought the newspaper’s publishing department in 1916 from its owner, Henri Letelier, with a view to future development. As a result, Michelle owned 70,000 books at once and had many publishing contracts at the same time, and then he published these books in various ways. In November of the same year, Michele bought the Gerselle Bookstore, which is an industrial bookstore. As for publication, war literature in the form of narrative, investigative, journalism, and fiction was more prevalent at the time. In 1917, Henri Maleb’s “The Fire of the Summit” earned Michel the first French Goncourt Prize for Literature.
  Michelle finally became a successful literary publisher, but he confided more than once that “literature is a luxury”. In addition to publishing general literature books, he works with some famous illustrators such as Seamo and Marcellell to publish rare books exclusively for rare book collectors. He even published children’s books. In 1922, Michel published the “Foreign Literature Mentor” series. During the same period, he also published a number of practical and scientific books. In 1924 he founded the “Science Education” series edited by Emile Borrell. At the same time, Michelle also publishes travel books and cookbooks. For example, in 1928, Michel commissioned Ginette Matteo to write “I Can Cook”, which has been a housekeeping book of Michel’s publishing house since its publication in 1932. After a long period of planning, Michel decided to follow the trend of publishing periodicals, and in 1934 he founded a magazine “Black and White”. Michel commissioned the publication of the magazine by Pierre Benoit and Laurent Dorjeles. However, the magazine only lasted one year.
  In 1934, Michel translated and published the novel “Saint Michel’s Book” written by the Swedish doctor Axel Munter. After the novel was published, it achieved success all over the world. However, most French publishers had previously refused to publish it. the book. Joseph Cronin’s “Château de la Archibald” and Daphne Di Maurier’s “Lebeca” were also successful when they were released in 1938 and 1939, respectively. In January 1936, Michel called Andre Sabatier, director of the literary editorial department, to develop and publish historical and intellectual books. Sabatier had worked at Grasse Press. In 1936, Michel published Jacques Benoit-Mechans’ “History of the German Army”, and in 1937 he founded the “Science Today” series.
  In April 1919, Michel published Pierre Benoit’s “La Trentit”. Michel proposed to Benoit that he would serialize his first novel and finish it within a month, so that Bernoul could write a second novel. The novel was an immediate success thanks to a very creative and large-scale advertisement after publication. Advertisers said in the newspaper, “Watch this man, he will become famous in the future.” Later, “La Trentit” won the French Academy of Novel Grand Prix, published a total of 650,000 copies, and six times. screen. Pierre Benoit later became one of Michele’s most loyal writers and became best friends with Michele. In the same year, Michel also published Roland Dorjeles’ The Wooden Cross, a war novel that first printed 10,000 copies and became the most promising novel to win the French Goncourt Literary Prize. However, the Goncourt Prize was ultimately awarded to Proust. The Wooden Cross won the French Literary Prize for Happy Living, later the French Women’s Literary Prize, and sold some 500,000 copies, far exceeding Proust’s novels.
  In 1921, Michel won the Double Harvest, René Malan’s “Butuara” won the French Goncourt Prize for Literature, and Raymond Esaulier’s “Contagry” won the French Women’s Literature Prize. Rene Marang is a black, born in Martinique, working as a civil servant in French Equatorial Africa. The awarding of the Goncourt Prize to a black man has sparked a debate in the French press. In 1922, Michel published two novels of Henri Bello, “The Laurel Wine” and “The Misery of the Obese”, which won the French Goncourt Prize for Literature at the same time.
  Not only does Michelle have a group of writers with his own personalities, but he increasingly makes those writers successful. Francis Calco sent Michel the novel “The Man Hunted”, which won the French Academy of Sciences Prize for Fiction. Journalist Clement Votel wrote his first novel, The Priest in a Rich Family, which became the most popular novel of the “Good Times” in 1923, selling more than 600,000 copies.
  Michelle has won nine literary awards since 1917. In 1924, Michele bought Alfon’s published books and some authorship contracts from Gabriel Alfon. Having bought the rights to the works of authors such as Hugo, Maupassant, Georges Onet, Paul Feivar, Romain Rolland, Balzac and Colette, Michel established a foundation. He published these works in a variety of formats, including complete works, monographs, book series, and more. This move kept Michelle going even in the most difficult of times.
  Alban Michel has been an independent publishing house for over 100 years. At present, the publishing house mainly publishes history, literature, art, humanities, science and technology books, as well as adventure, literature, practical books, comic strips and novels. The whole society has a total of 6,000 titles, and 640 titles are published every year. The publishing house currently has 234 staff, and the distribution work is undertaken by the distribution company.

error: Content is protected !!